
STUDIO PRACTICE
UNFORM’s creative practice spans several dimensions across experience design, storytelling, virtual production and immersive projects.
Our work includes commissions and self-initiated work — exploring how technology, narrative and space can be used to craft boundary-pushing immersive projects that transcend traditional mediums. We create work that is culturally relevant, socially engaged, and aware with people and the planet.
1
Immersive Experiences
We craft immersive works across real-time and cinematic formats — from VR and 360° video, interactive XR environments, virtual production and live performance. Using tools like Unreal Engine, Blender and LiDAR scanning, we craft experiences that immerse people in story, space, sound and emotion.
2
Creative Direction & Experience Design
Shaping how ideas take form into stories that resonate. Through narrative design, worldbuilding, filmmaking, experience design, and spatial sound our work aims to connect with people in new ways.
3
Spatial Installations
We design site-responsive, experiential works that live both in the physical and the virtual space. Blending form, light, sound and story, our work invites people to explore, feel, connect and interact.
4
Demos & Training
We run hands-on sessions that introduce individuals and teams to XR tools, workflows and content. Through live demos and creative training, we help organisations explore what’s possible and imagine how immersive tech can enhance their work in creative, accesible and thoughtful ways.
5
Research + Development + Consulting
We explore immersive technologies as tools for storytelling, learning and awareness. Our research spans emerging formats, new forms of experience design, and the role of VR in training and education. Alongside this, we collaborate with organisations to shape strategy and develop ideas and programmes.
